How to Write the Perfect Online English Teacher Cover Letter

A TEFL cover letter for online teaching is a brief (150 - 200 words) summary that showcases your enthusiasm and qualifications for teaching English online. It's your chance to convince your future employer you're the right person for the job.

Your resume focuses on your past; the cover letter sets the stage for your future. It's your personal elevator pitch where you highlight why you're perfect for this role.

What's the Purpose of a Cover Letter in Online Teaching?

A good cover letter sets the tone for your resume, highlighting your teaching style and passion for online education. It's your chance to highlight how you connect with students in a virtual setting and handle digital classrooms like a pro. Your cover letter should engage, persuade, and leave an impact.

At The Really Great Teacher Company, our job application form includes a section specifically for this purpose:

Please provide us with a short written self-introduction including your teaching experience, qualifications, and teaching philosophy.

As a company that reviews hundreds of ESL applications every week, our recruiters look for:

• Specific teaching experience
• Relevant qualifications
• Personal attributes
• Cultural awareness
• Tech skills

Most teaching job platforms, including ours, filter job applications using Applicant Tracking Systems (ATS). These systems scan for keywords related to online teaching, TEFL certifications, and digital tools to identify the best candidates for the job.

Many of these keywords are included in the teaching advertisement. Including relevant terms like "classroom management" or "teaching pedagogy" can help your cover letter pass initial screenings and reach human recruiters.

Your cover letter isn't just a resume rehash. It outlines your teaching experience. Got gaps in your CV? Address them head-on. New to teaching? Show why that's a positive.

In your 150–200-word introduction, consider including:

• Career Goals: Share how this role fits into your teaching journey.
• Career Changes: If relevant, discuss how career shifts have prepared you for teaching.
• Professional Accomplishments: Highlight significant achievements in your teaching career.
• Employment Gaps: Got any work gaps in your resume? Explain them here.
• Your Value Proposition: Explain how your skills and experience will help the team.
• Unique Strengths: Highlight your teaching “superpower” or share a personal story that makes you stand out.
• Competitive Edge: Emphasize what makes you an exceptional candidate for this role.

Nail these points, and you'll craft a cover letter that will impress hiring managers.

ResumeLab surveyed 200 HR recruiters and found:

• 83% of Recruiters said an excellent cover letter can secure an interview even if your resume is flawed. 
• 77% will prefer candidates who send a cover letter.
• 74% prefer job applications that include cover letters along with resumes.
• 72% expect cover letters even if the ad states they're optional.
• 36% will read a cover letter before the resume. 37% will read the resume first.

Bottom line: Writing a TEFL cover letter can help you overcome your CV shortcomings in 8 out of 10 cases. 

Ready to stand out in the digital classroom crowd?

Forget stuffy intros and boring buzzwords. Your cover letter is your chance to stand out in a sea of "passionate educators" and "dedicated professionals."

We review hundreds of applications weekly, but only around 13% make it past the initial resume screening to the interview shortlist.

So - here are five critical steps to writing a TEFL cover letter that'll make hiring managers sit up and take notice:

1. Do Your Company Homework

Scour the school's online presence—website, social media, and job postings—starting with its About page and going deeper.

Discover their mission statement, teaching philosophy, and current initiatives (news section). Are they tech-forward or traditional? Understanding their DNA helps you speak their language. Become a digital detective.

2. Personalize, Don't Copy-Paste

Avoid sending the same generic cover letter to multiple teaching jobs. This one-size-fits-all approach screams, "I didn't bother to learn about your school."

Show recruiters you're not just looking for any job – you want this job. Tailor each letter to the specific job and language platform. Call out their unique teaching style, mention their student base, or highlight a recent win from their website. Find out the recruiter's name and use it.

Saying, "I'm excited about your business English focus for young professionals in Korea " proves that you've done your research and are genuinely interested.

3. Solve Their Problems

Every online school faces challenges – maybe they're breaking into a new market or trying to boost student retention. Bring these up in your letter. Show how your skills and experience can help them tackle these hurdles head-on.

Bottom line: I'll work hard to keep your students happy and your company's reputation golden.

Remember, your cover letter isn't just about you – it's about how you can make their jobs easier and students happier.

4. Keep it Simple and Concise

Speed is crucial. Eye-tracking studies reveal that recruiters spend only around 7.4 seconds deciding on the first application review.

For readability, keep each paragraph to 3-4 sentences. Use Hemingway Editor to make your writing bold and clear. Aim for a Grade 8 readability level.

Make it easy to skim with bullet points to highlight your accomplishments. Start with action words to emphasize your strengths.

When developing your bullet points, use the C.A.R. approach:

• Challenge: What challenge did you face, or what problem did you resolve?
• Action: What action did you take?
• Result: What was the result of the action you took?

This approach ensures your cover letter is clear and impactful and demonstrates your problem-solving abilities. The more specifically you describe your skills and experiences, the stronger the impression you will make.

5. Proofing

We've all been there — you hit 'send' and then see a glaring typo. Here's how to avoid that:

• Double-check spelling, grammar, and punctuation. Then check again.
• Use Grammarly or Microsoft Editor to refine your writing.
• Read your letter out loud, even backward — it helps catch mistakes you'd otherwise miss.
• Have a friend review it for tone and clarity — a new perspective can catch what you don't.

Ready to make your cover letter pop? You'll need five components in a professional ESL teacher cover letter:

1. Cover Letter Heading
2. Cover Letter Greeting
3. Cover Letter Introduction
4. Cover Letter Body
5. Cover Letter Closing

Why Does Format Matter?

Because it shows you can:

• Organize Information Clearly: Essential for lesson planning.
• Communicate Effectively: A critical skill for language teaching.
• Pay Attention to Detail: Avoiding spelling mistakes is crucial for an ESL teacher!

Your header sets the tone for your entire application. The header's job is simple: to help employers quickly identify and contact you.

Here's what to include:

• Full name
• City and country of residence
• Professional email address
• LinkedIn profile or teaching portfolio URL (optional)

Example header:

August 31, 2024
John Roberts
Cape Town, South Africa

linkedin.com/in/johnroberts2003

Keep it simple and text-based. Fancy designs can confuse ATS software and recruiters. Focus on clear contact information rather than your design skills.

This is where you transform from just another applicant into their ideal candidate. Your mission? Convince the school you're the solution to their problems.

1. Understand Their Needs

Before you start writing, put on your detective hat:

• Why are they hiring? What challenges are they facing?
• What skills and qualities are they prioritizing?
• How can you be the answer to their needs?

2. Craft Your Pitch

Structure your body into two powerful paragraphs:

1. Your Relevant Experience:

• Highlight critical qualifications and experiences.
• Provide specific, quantifiable teaching successes.
• Show how you've adapted and learned in past roles.

2. Your Fit with Their Company:

• Demonstrate knowledge of the school or learning platform.
• Explain why you're perfect for this specific role.
• Show how your unique skills solve their problems.

3. Make It Concrete

Use the STAR method (Situation, Task, Action, Result) to craft compelling examples.

In my current role at XXX:

• Situation: I faced the challenge of engaging young learners in online classes.
• Task: I needed to increase student participation and retention.
• Action: I developed interactive lessons using Zoom breakout rooms and digital whiteboards, creating virtual escape rooms tied to our curriculum.
• Result: Student engagement increased by 35%, and vocabulary retention improved by 28%.

STAR Method Example:

In my current role at XXX, I faced the challenge of engaging young learners in online classes (Situation). I needed to increase student participation and retention (Task). I developed interactive lessons using Zoom breakout rooms and digital whiteboards, creating virtual escape rooms tied to our curriculum (Action). As a result, student engagement increased by 35%, and vocabulary retention improved by 28% (Result).

4. The Bottom Line

Conclude with a powerful statement that captures your value:

I'm ready to bring my creative teaching methods and flexibility to your team, fully committed to exceeding your expectations. Your students' success and the school’s reputation will be my main focus.

Your closing paragraph is your final pitch and can be the difference between landing an interview or landing in the rejection pile.

1. Key Closing Elements

• Reiterate Your Enthusiasm: Remind them why you're excited about this specific role.
• Highlight Your Fit: Sum up why you’re the ideal candidate.
• Say Thanks: Thank the recruiter for their time and consideration.
• Include a Call to Action: Prompt the next step in the hiring process.
• Sign Off Professionally: End on a courteous, formal note.

2. How to Craft Your Closing Paragraph

Follow this structure to wrap up effectively:

1. Start with a confident statement about your fit for the role.
2. Briefly mention 1-2 key qualifications that make you stand out.
3. Express enthusiasm for the opportunity to contribute to their team.
4. Thank the reader and include your call to action.

Example:

I'm excited to bring my innovative teaching methods to The Really Great Teacher Company. My track record of improving student engagement by 35% would be an asset to your team.

I look forward to discussing how I can contribute to your success.

Pro Tips:

• Keep your closing paragraph to 3-5 sentences max.
• Tailor your call to action based on the job post (e.g., if they mention a second round involves a demo lesson, express your eagerness for this opportunity).
• Triple-check for typos – a final paragraph mistake can undo all your good work!

3. Professional Sign-offs

Choose one of these formal closings:

• Sincerely,
• Best regards,
• Kind regards,

[Date]

[Your first and last name]
[City, Country]
[Your email address]
[LinkedIn Profile or Website]

Dear [Hiring Manager],

Your LinkedIn post for an Online English Teacher feels like a perfect match for my background in educational storytelling and digital engagement. Here’s what I bring to the table:

• Five years of experience in ESL teaching and content creation
• Skilled in creating engaging online learning experiences
• Proven success in boosting student engagement and performance

In my last role, I noticed that students were tuning out during virtual grammar lessons. To change that, I developed a narrative-based curriculum that wove grammar into an interactive story. The results?

• A 40% jump in student engagement
• A 25% boost in test scores
• Consistent 5-star feedback from students

I love that your company focuses on story-driven learning — it aligns perfectly with my own approach. I was particularly impressed by your interactive grammar course, which makes verb tenses an engaging adventure.

I’d be thrilled to chat about how I could help your students succeed. Thank you for considering my application!

Best Regards,

[Your signature]
[Name]

Download Cover Letter

Wrap-Up

Nailing the perfect cover letter for an online English teaching job doesn't have to be daunting. Here's how to make it happen:

1. Make It Personal: Research each company and mention what you genuinely like about them.
2. Show Your Digital Skills: Highlight your experience with online teaching tools and platforms.
3. Share Your Story: Use real examples to show your impact, like the STAR or CAR method.
4. Keep It Snappy: Stick to 150-200 words that hook them quickly. Tools like Hemingway Editor can help keep it clear and easy to read.
5. Tweak Your Template: Start with a base template, but customize it for every application to make it feel fresh and specific.

Mix these tips with thorough proofreading to create a cover letter that reflects who you are and why you're passionate about teaching. Now, write one that makes hiring managers excited to meet the teacher behind the words!